1. Who we are and what this policy covers
LoadingPix ("we", "us" or "our") develops and publishes CentiSteps, a path puzzle game for Android and iOS (iPhone) (the "Game"), with the Android package and iOS bundle ID com.loadingpix.centisteps.path.puzzle. This policy explains information handled through gameplay, local progress, advertising, achievements and leaderboards (Google Play Games on Android, Apple Game Center on iOS), in-app purchases and review prompts. Where the two versions differ, the section says which platform it applies to.
No LoadingPix account is required. This policy covers the Game; the LoadingPix website is subject to its website privacy policy.
Android and iOS at a glance
On both platforms, progress is saved on your device and no LoadingPix account or server is used.
2. Information processed by the Game
Local progress and preferences
The Game saves completed levels, stars, current level, flowers, owned and equipped hats, powerups, tutorial progress, daily missions, achievement rewards, language, sound and animation preferences, and help checkpoints on your device.
Local counters also record time spent in a level, corrections, help usage, and whether reward offers were shown, accepted, skipped or completed. These counters adjust in-game help, rewards and offer frequency. This implementation does not send these local behavioural profiles to a LoadingPix analytics server.
The current version has no LoadingPix cloud-save or server-side currency wallet. On Android, automatic app-data backup is disabled by the app; device migration tools or copies you create may operate separately. On iOS, the Game's local data may be included in iCloud or computer backups according to your device settings. Removing local data can erase progress and virtual items, including consumed flower purchases.
Advertising and consent
The Game uses Google AdMob for optional rewarded ads, such as help or bonus flowers, and interstitial ads between levels. The Game asks for a coarse age band, stored only on your device, without requesting your birth date. Google receives age-treatment flags derived from this choice, rather than your birth date or the selected age-band label. Players under 18, or those who do not disclose their age band, receive restricted non-personalised requests. For players aged 18 or older, Google UMP manages advertising choices where required; acknowledging this policy does not grant advertising consent. Personalisation depends on the choices and eligibility determined by Google. Non-personalised advertising can still process device or app identifiers, IP-derived approximate location, ad interactions and diagnostic information.
Google's advertising SDK may process device and account identifiers, including an advertising ID or app set ID where available, app launches, taps, video views, IP address, device/app details and performance diagnostics. This supports ad delivery, measurement and fraud prevention. Privacy settings, consent requirements, age-related treatment and Google's rules affect what is used. Sample ads in a test build do not mean that all SDK network processing is disabled.
The Game uses Google's User Messaging Platform to request privacy choices where applicable. An advertising privacy control appears in Settings when the provider requires it. You may also manage advertising identifiers in Android settings.
iOS: the Game uses the same Google AdMob and UMP integration. Where Google's messaging shows it, Apple's App Tracking Transparency prompt asks whether the Game may use the advertising identifier (IDFA). If you do not allow tracking, the IDFA is not available to the Game or to Google, and ads may still use non-personalised signals such as the identifier for vendors (IDFV), IP-derived approximate location and ad interactions. You can change this at any time in iOS Settings > Privacy & Security > Tracking.
Google Play Games (Android)
The Google Play Games SDK may authenticate automatically with the profile selected on your device. It handles the player profile and related service analytics and diagnostics. The Game uses a player identifier during the session and submits achievement progress and unlocks to Google. It does not request your Google password, email address or friends list.
Manage sign-in, profile visibility and game data through Google Play Games account settings; Game Settings provides account-management guidance. The current integration does not submit leaderboard scores and does not synchronise the local campaign save to Play Games cloud storage.
Apple Game Center (iOS)
On iOS, achievements and leaderboards use Apple Game Center with the Game Center profile signed in on your device. Apple handles the player profile, friends and visibility settings. The Game submits achievement progress and leaderboard scores (stars collected, perfect paths, and levels completed without corrections or help) to Apple. It does not receive your Apple Account email or password. Game Center is optional; manage it in iOS Settings > Game Center. The Game does not synchronise the local save to iCloud through Game Center.
Flower purchases
Android: Google Play processes purchases of consumable flower packs and your payment details. LoadingPix does not receive full card or bank details. The Game receives product IDs, purchase status, quantity, tokens and signed purchase information to verify and deliver flowers.
Verification happens on the device. A hash of the purchase token and the product ID are saved with the local flower balance to prevent duplicate delivery. The original token is used to complete consumption through Google Play. Google retains transaction records under its own rules; the Game does not operate a LoadingPix purchase-verification server.
iOS: the Apple App Store processes flower-pack purchases through StoreKit, together with your payment method and Apple Account. LoadingPix does not receive card or bank details. The Game receives the product ID, transaction ID, quantity and Apple-signed transaction information, verified by StoreKit on the device. The transaction ID and product ID are saved with the local flower balance to prevent duplicate delivery. Apple keeps the purchase history; you can view it and request refunds through Apple.
Reviews, diagnostics and support
The Game may request the platform's own rating prompt: Google's in-app review flow on Android, or Apple's rating prompt (SKStoreReviewController) on iOS. Google or Apple processes the review and associated account information; the Game does not receive the chosen rating, unpublished review text or confirmation that a review was submitted.
Apart from the optional usage statistics described below (Android only), the Game does not integrate a separate LoadingPix gameplay analytics service. Google Play, the App Store and the integrated Google and Apple SDKs may nevertheless collect their own usage, crash and performance information under their policies.
If you contact us, we process the contact details, message, screenshots, device information or order reference you provide to answer your request. Do not send passwords or full payment-card details. The Game does not request access to your contacts, microphone, camera or precise GPS location.
Optional usage analytics (Android only)
The iOS version does not include Google Analytics for Firebase or the usage-statistics option. On Android, when usage statistics are enabled under the choices below, Google Analytics for Firebase processes app interactions (screens visited, level starts and completions, duration, stars, corrections and help use), automatic app/session and in-app purchase events (such as product, value and currency when supported), a pseudonymous app-instance identifier, device/app/OS and language information, and IP-derived approximate location. This helps us understand difficulty and improve the Game. We do not send names, email addresses, Play Games identities, exact paths, birth dates or payment details as analytics parameters. Analytics advertising storage, advertising user data, personalisation signals and advertising-ID collection are disabled independently of AdMob. Test builds label events as play_test.
On Android, Google’s consent form manages analytics consent where applicable. Collection stays off while the current consent check is pending, fails, is unknown or denies analytics. If Google indicates analytics consent does not apply, statistics default to on unless you previously disabled them. Existing opt-outs are preserved. Usage statistics are not required to play or receive rewards and can be turned off in Settings; turning them on cannot override a refusal in Google’s form. On platforms without this integration, statistics require a separate opt-in. Turning it off stops collection and resets the local Analytics identifier/data; it does not itself delete previously uploaded data. No analytics is enabled for the under-13 age group. Google processes analytics according to its privacy information and our Firebase project settings.
Google Analytics: Firebase privacy and security. For requests about previously transmitted data, contact us using the details below. Standard analytics reports may contain aggregated information; event/user-level retention is controlled by the Firebase/Analytics project settings.
3. Why information is processed
Where applicable data-protection law requires a legal basis, we rely on:
- Contract — providing the service: operating puzzles, saving local progress, delivering purchases and requested features.
- Consent: advertising technologies or device access where consent is required. Consent can be withdrawn through the applicable privacy controls; this does not affect earlier lawful processing.
- Legitimate interests: security, fraud prevention, support and fault diagnosis, balanced against your rights.
- Legal obligations: compliance with valid legal requests and applicable consumer, accounting, tax or dispute requirements.
4. Providers, disclosure and international processing
We do not sell personal information for money. Data is made available to providers as needed for the features described here, or where required by law, to protect users and rights, investigate fraud or carry out a business transfer with appropriate safeguards.
Read the Google Privacy Policy, Google advertising information, AdMob data disclosures (Android), AdMob data disclosures (iOS), Play Games data disclosures and the Apple Privacy Policy.
Google, Apple and other providers may process information outside Portugal or the European Economic Area. Where required, international processing must use a lawful transfer mechanism, such as an adequacy decision or standard contractual clauses, as described by the relevant provider. Google may act under its own privacy terms for its services.
5. Retention and deletion
- Local data: progress, preferences, offer counters and purchase-delivery hashes remain until app data is cleared, the app is removed, or a copy is deleted. Device behaviour and any copies you create can affect deletion.
- Google and Apple services: advertising, Play Games, Game Center, billing, App Store and diagnostic records follow Google's or Apple's retention and account controls. Deleting local Game data does not automatically erase those records or cancel a transaction.
- Support: information you send us is kept only as long as needed to handle the request, protect rights or meet applicable legal obligations.
You can delete Play Games data for the Game through your Play Games profile or Google account controls. Contact us to request deletion of personal information held directly by LoadingPix; we cannot remotely erase a local-only save on your device.
6. Your choices and rights
Depending on your location and the processing involved, you may request access, correction, deletion, restriction, portability or object to processing, and withdraw consent. We may need enough information to identify the relevant support record or transaction and verify your request.
- Use advertising privacy options in Game Settings when available.
- Manage advertising IDs and app data in Android settings.
- Manage your Play Games account, visibility and game data through Google.
- Use your Google Play purchase history and Google's support controls for transaction information.
- On iOS, manage tracking in Settings > Privacy & Security > Tracking, Game Center in Settings > Game Center, and purchases and refunds through your Apple Account (reportaproblem.apple.com).
- Email LoadingPix about information we hold directly.
Clearing app data can permanently remove your local progress, flower balance and other virtual items; it does not itself delete Google or Apple purchase history.
EEA residents can complain to a local data-protection authority. In Portugal this is the Comissão Nacional de Proteção de Dados (CNPD).
United States
Where applicable state laws provide them, you may have rights to know, access, correct, delete or obtain a copy of your information, and to opt out of certain sale, sharing or targeted-advertising processing. Some advertising disclosures may qualify as sharing under local law even without a monetary sale. We will not discriminate against you for exercising applicable rights.
7. Age and children
CentiSteps is intended for a general audience aged 13 and above, not specifically for children under 13. The Game does not ask children to provide a name, email, contacts or precise location. If you are below the age required to consent to a particular form of data processing in your country, a parent or guardian must provide any permission required by law.
If a parent or guardian believes that a child's personal information has been processed without a required legal basis, contact us so we can investigate and take appropriate steps within our control.
8. Security, automated gameplay and changes
We use reasonable safeguards within our control, but no device storage or online service is completely secure. Protect your device and your Google or Apple account. Purchase-signature verification and duplicate-delivery checks do not replace securing your device.
Automated local rules generate daily missions, calculate rewards and adjust help offers using gameplay counters. These rules do not make decisions with legal or similarly significant effects. Providers may use their own automated systems as described in their policies.
We may update this policy when the Game or its services change. We will update the effective date and provide additional notice or obtain new consent where required.
9. Contact and data controller
LoadingPix
R. das Violetas 719 E3 - 3 ESQ
Vila do Conde — 4480-775
Portugal
privacy@loadingpix.com
www.loadingpix.com
Use "CentiSteps privacy request" as the subject. Include only the details needed to locate and address your request. No LoadingPix account is required to contact us.